St-Laurent, Canada – July 2019 – AVL Media Group has named Rob Poretti as the new Director of Sales for the Ontario Region. Rob joins the company with + 30 years of experience in the commercial AV, broadcast, TV & film production, and post-production industries. He will spearhead sales and marketing initiatives with the primary goal of expanding AVL Media Group’s presence in all Ontario markets. Prior to joining AVL Media Group, Rob led Solotech’s Sales and Systems Integration division in Toronto, successfully expanding their presence in the GTA.
“Rob has a wide range of experience and deep contact relations throughout the various markets that we serve,” says Andrew Hope, Managing Director of AVL Media Group. “His technical expertise along with his business acumen and strategic approach to solutions-based business development will be a key factor for our growth in Ontario. We are very excited to have Rob join our team.”
Before joining AVL Media Group, Rob has been a technical consultant, sales engineer and manufacturer’s representative for a wide range of professional audio-video applications. His business contexts range as well: product development, business owner and international distribution. Rob has a rich experience in strategic planning, team management and project management and has worked extensively in both Canada and the United States.
“I am thrilled to be joining AVL Media Group and look forward to contributing to the impressive growth they have experienced in the past few years,” said Poretti. “I see a huge potential for AVL Media Group’s offerings in the Ontario market, and I look forward to helping the company capitalize on these opportunities.”
You can reach Rob at:
TEL: 905 510 6785
OFF: 514 400 0110